{"id":446,"date":"2023-05-08T12:51:50","date_gmt":"2023-05-08T10:51:50","guid":{"rendered":"https:\/\/congresodigitalizacionynegocio.es\/?page_id=446"},"modified":"2025-12-12T09:27:29","modified_gmt":"2025-12-12T08:27:29","slug":"programa","status":"publish","type":"page","link":"https:\/\/congresodigitalizacionynegocio.es\/en\/programa\/","title":{"rendered":"PROGRAMME"},"content":{"rendered":"
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Programme<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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IV International Congress on Digitalisation and Business<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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<\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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\n\t\t\t\t\t\t\"RIcardo\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\tRIcardo Reier<\/span>Director at \u00c1vila Business School<\/span><\/cite>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t
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\n\t\t\t\t\t\t\"\u00d3scar\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\u00d3scar Dom\u00ednguez.<\/span>Founder Bitcoin Territory<\/span><\/cite>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t
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\n\t\t\t\t\t\t\"Luis\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\tLuis Miguel Garay<\/span>Senior Digital Transformation Advisor at Telef\u00f3nica<\/span><\/cite>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t
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\n\t\t\t\t\t\t\"Diego\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\tDiego D\u00edez<\/span>president of CEOE \u00c1vila as a participant in the round table discussion<\/span><\/cite>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t
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\n\t\t\t\t\t\t\"Javier\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\tJavier Ildefonso<\/span>Vice President of Digital Business at Kaspersky<\/span><\/cite>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t
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\n\t\t\t\t\t\t\"Alberto\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\tAlberto Ortiz<\/span>Vice President of Product at Cobee<\/span><\/cite>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t
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\n\t\t\t\t\t\t\"Alberto\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\tAlberto Pascual<\/span>CEO at Kerbest. President Chamber of Commerce and Industry of \u00c1vila<\/span><\/cite>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t
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\n\t\t\t\t\t\t\"Mar\u00eda\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\tMar\u00eda S\u00e1ez de Propios<\/span>PhD in Law and Economics. International Doctoral School CEU (CEINDO)<\/span><\/cite>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t
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\n\t\t\t\t\t\t\"Dr.\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\tDr. Sergio Luis N\u00e1\u00f1ez Alonso<\/span>Coordinator \u00c1vila Business School-Catholic University of \u00c1vila<\/span><\/cite>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t
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\n\t\t\t\t\t\t\"Dra.\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\tDr. Maripaz Mu\u00f1oz Prieto<\/span>Director of the Quality Service of the UCAV<\/span><\/cite>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t
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\n\t\t\t\t\t\t\"Dra.\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\tDr. Noelia Mu\u00f1oz del Nogal<\/span>Department of Promotion and Development of the UCAV and is a lecturer in the area of Economics and Business at the UCAV.<\/span><\/cite>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t
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\n\t\t\t\t\t\t\"Dr.\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\tDr. Miguel \u00c1ngel Echarte Fern\u00e1ndez<\/span>DEKIS Research Group<\/span><\/cite>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t
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\n\t\t\t\t\t\t\"Dr.\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\tDr. Carlos Hern\u00e1ndez<\/span>Professor of the Faculty of Engineering at the San Sebastian University and current director of the Chilean Society of Computer Science (SCCC).<\/span><\/cite>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t
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\n\t\t\t\t\t\t\"Dr.\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\tDr. Crist\u00f3bal de la Maza<\/span>Professor at San Sebastian University and founder of the company INZAI<\/span><\/cite>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t
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\n\t\t\t\t\t\t\"Dr.\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\tDr. Thierry de Saint Pierre<\/span>Director of the master's degree in cybersecurity at the Universidad San Sebasti\u00e1n, president of the national Artificial Intelligence roundtable and vice-president of the digital government roundtable.<\/span><\/cite>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t
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\n\t\t\t\t\t\t\"Jes\u00fas\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\tJesus Sanchez<\/span>CEO Unknown Gravity<\/span><\/cite>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t
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\n\t\t\t\t\t\t\"Dino\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\tDino Leandro Etcheverry<\/span>CEO Fidestamp<\/span><\/cite>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t
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Programme Thursday 11 and Friday 12 December. Live broadcast via streaming<\/span><\/h2>
Thursday 11 December<\/h5>
17:00 - 17:15. Presentation of the Congress. Dr. Mari Paz Mu\u00f1oz Prieto. Dean of the Faculty of Social and Legal Sciences<\/div>
17:15 - 17:45. Importance of New Technologies in Business Project Management. Professor Ariel Prado. Senior Atlassian Engineer at Zooplus.<\/div>
17:45 - 18:15. Application of Artificial Intelligence in Sales Processes. Professor Jes\u00fas Blanco. CEO Drakkar Group<\/div>
18:15 - 18:45. Impact of Artificial Intelligence on Business Models. Dr. Luis Miguel Garay. Director of Computer Science and Technology UNIR<\/div>
18:45 - 19:15. Blockchain Technology Applied to Business. Professor Dino Leandro Etcheverry. CEO & Data Analyst - Blockchain Architecture at Fidestamp.<\/div>
19:15 - 19:30. Closing of the Conference. Dr. Ricardo Reier Forradellas. Director \u00c1vila Business School.\u00a0<\/div>
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Friday 12 December<\/h5>
16:00 - 16:15. Presentation II Day of the Congress. Dr. Ricardo Reier Forradellas. Director \u00c1vila Business School.\u00a0<\/div>
16:15 - 19:00. Round Table on New Technologies Applied to Business Management.<\/div>
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The following spoke:<\/strong><\/div>
- Dr. Ricardo Reier. MBA Master Director. Director \u00c1vila Business School.\u00a0<\/div>
- Professor Crist\u00f3bal de la Maza. Director of Research - Faculty of Economics, Business and Government University of San Sebastian, Chile. Principal Investigator CEDES.<\/div>
- Doctor Thierry De Saint Pierre. Professor at Universidad San Sebastian. Director at NAVIGO.<\/div>
- Dr. Carlos Hern\u00e1ndez Ulloa. Professor at San Sebastian University. President of the Chilean Computer Science Association (SCCC).<\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Cryptocurrency and Asset Tokenisation Course<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"

Programa IV Congreso Internacional Sobre Digitalizaci\u00f3n y Negocio Se abrir\u00e1 el programa cuando empiece el congreso. Este incluir\u00e1 tanto las comunicaciones de todos los ponentes como un material complementario del propio congreso. Disponible solo para personas inscritas en el congreso El congreso ha concluido, el contenido ya no esta disponible. Thierry de Saint Pierre completar […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":"","_members_access_role":[],"_members_access_error":""},"class_list":["post-446","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/congresodigitalizacionynegocio.es\/en\/wp-json\/wp\/v2\/pages\/446","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/congresodigitalizacionynegocio.es\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/congresodigitalizacionynegocio.es\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/congresodigitalizacionynegocio.es\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/congresodigitalizacionynegocio.es\/en\/wp-json\/wp\/v2\/comments?post=446"}],"version-history":[{"count":505,"href":"https:\/\/congresodigitalizacionynegocio.es\/en\/wp-json\/wp\/v2\/pages\/446\/revisions"}],"predecessor-version":[{"id":6315,"href":"https:\/\/congresodigitalizacionynegocio.es\/en\/wp-json\/wp\/v2\/pages\/446\/revisions\/6315"}],"wp:attachment":[{"href":"https:\/\/congresodigitalizacionynegocio.es\/en\/wp-json\/wp\/v2\/media?parent=446"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}